Publicitas and Tamedia put their collaboration on a new contractual base

Medienmitteilung 

Zurich, 25 November 2010 - Publicitas and Tamedia have signed a new contract to define their collaboration. This contract, which comes into force on 1 January 2011, covers all the newspapers and magazines run by Espace Media and Tamedia in German-speaking Switzerland. With the new contract, the two companies are continuing their longstanding partnership, simplifying administration and further extending the digitalization of interfaces.
"For Publicitas this agreement marks another milestone in the realization of the new business model, and especially in the implementation of our new strategy with its
core elements of portfolio and dedicated sales," says Beat Roeschlin, CEO Publicitas. The new contract replaces the existing agreement signed in 2007.